PRODUCTS
1 NETWORK • 1 TOKEN • 2 DIGITAL TOOLS
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FashTime
Mobile AppThe first platform that eliminates the concept of the "Like". Only the Time spent on content matters now and users are rewarded with discounts and money for the Time they spend and gain. The Fashion & Lifestyle app where brands and Gen Z come together in a new authentic way.
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FashTime
CoinThe first token for the social media fashion MFA: Tokenizing Time. We discovered that 1 second of attention on social media is worth today 0,002 Euro and 0,05 Euro tomorrow. You will get what you deserve: FashTime Coin is turning time into a fashion currency.
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FashTime
For BusinessThe Challenge & VITA: A suite of web apps that helps brands move forward with Gen Z: Effective Engagement, Higher Conversion and Valuable Analytics.
PROBLEM
THE MARKET FOR ATTENTION
Content is oversaturating platforms while Time is scarce and is the real value. Is the current Market for Attention efficient? Hell no! Take social media: 97% of users earn €0 for the time they spend and data they generate on all socials. Everyone obsesses over likes, causing pressure and non-authenticity. Attention span has recently decreased, damaging brands.
THE WHY
TIME & FASHION
At FashTime, we are obsessed with Time. We believe in driving social media forward and adding value to the world, second after second. Since all eyes are on fashion, we are here to bring the power and monetary value of time to social media users and brands in the fashion & lifestyle market.
SOLUTION
THE FASHTIME PLATFORM
The traditional models generally ignore the role of time in the exchange between consumers, platforms, and brands. FashTime is a time-centered platform that consists of the FashTime mobile app and FashTime for Business web tools. All FashTime’s products use FashTime Coin as their currency and are free of likes.
MISSION
WHAT WE DO & HOW
Our mission is to drive social media forward by turning time into a fashion currency and creating fashion digital time-centered disruptions. Users earn a new form of income & experience social media in a more authentic way, free of pressure. Brands see a higher attention span from users & an increased ROI.
FOR WHO
SOCIAL TRENDS AND UNMET NEEDS
FashTime consists of valuable apps for Gen Z & Brands to interact with. The most recent social trends, together with our target users’ unmet needs, put the basis to build the whole FashTime platform. Time is its engine and the competitive advantage we always keep in mind. Happier users, happier brands.
VISION
WHAT WE SEE FOR THE FUTURE
The Future of social fashion & fashion advertising is like-free. We see a stronger world connected through Fashion & Time. We aim at becoming THE most valuable reference for Gen Z and all fashion lifestyle brands: THE platform where Gen Z are comfortable with giving their attention away, feel empowered each second they share with and are willing to spend more valuable time on.
TEAM
THE FASHTIME TEAM
The founders team is an unusual but fitting combination of different skills, backgrounds and personalities. Its members come from three different countries (Italy, Germany, Spain) and they are all under 28yo. The FashTime Team is focused on building a culture made of purpose / vision / mission driven individuals and design thinkers.